episode 1: ‘Who The Hell Does She Think She Is?!’ Having The Audacity to Shift Your Identity

Who are you, really; and who are you becoming?

In this episode of Full of Ourselves, hosts Anna Campbell and Heidi Hinda Chadwick go deep on the messy, magical process of identity transformation for women building their own businesses. Together, they unpack how identity shapes everything from imposter syndrome to pricing, visibility, and growth.

You’ll hear why “fake it till you make it” isn’t the vibe (think practice or even muscle it instead), and how we can stop clinging to outgrown roles and labels to make space for the future self that’s already trying to emerge.

From neurodivergence and creative pivots to journaling rebellions and metaphorical funerals for old identities, this is a powerful episode for anyone who feels stuck between who they’ve been and who they’re becoming.

Anna shares insights from social psychology and her own business journey, while Heidi brings in somatic practices, embodiment, and magic. Expect honesty, laughter, and a loving challenge to become the most magnetic version of you, without losing your soul in the process.

If your business feels like it’s calling you to become more, you’re not alone. This conversation is the permission slip, the pep talk, and the practical wisdom you didn’t know you needed.